Dyson x Act Medical

This design brief challenged me to collaborate with Dyson and Act Medical in creating compelling, visually engaging graphic solutions for an emergency tool designed to stop blood loss from a wound.

The concept behind the design is to create a clear, authoritative and instantly recognisable identity for Trauma Seal, an emergency bleed control device. I focused on strong, intuitive communication through bold naming, clean typography and a blue colour palette that conveys trust and urgency. The design is tailored to engage both professional decision-makers and security personnel, with clear messaging, practical packaging and visual tools to support awareness and usability in high-pressure environments.